Infonox, provider and operator of the platform for the delivery of diversified financial services to kiosks, has added the support of consumer mobile devices like cell-phones and PDA’s on its platform. Infonox has partnered with PayMate, the mobile-commerce solutions provider of India to develop a suite of mobile payment products for the US market. With this alliance, the existing businesses on Infonox platform, which include major merchant acquirers, financial service aggregators and banks, will have the instant ability to offer their branded transaction services on cell phones.
The initial multi-application set includes mobile/cellular phone versions of transactional services like bill payment, money transfer (cross border), and POS payments at merchant locations. Subsequent products to be offered on the mobile channel will include not only Transactional Services but a variety of Business Services and Systems Management Services that are already offered by Infonox today. The applications will be demonstrated on popular cell-phones like Sony Ericcson k790i and the BlackBerry 8700 at the ETA (Electronics Transactions Association – ETA Show on April 17 to 19 in Las Vegas.
Through its PCI/SAS70 compliant data-centres Infonox has already certified interfaces into processors of ATM, POS Debit, Credit Cards, Checks, Money Transfer, Bill Payment, Prepaid Cards, Gift Cards, and other transactions. So far, Infonox had targeted ATM’s, Hybrid Kiosks, PC workstations and POS terminals as the end-points for delivering provider branded financial services. With the addition of a mobile channel to its platform, the reach of the Infonox platform will grow even more. Today, besides being the dominant platform used to deliver financial services in Casinos, there are major banks/acquirers, merchant processors, ISO’s, financial service aggregators and deployers who access the Infonox platform for delivering their own branded products services. The availability of a mobile channel to them, from the Infonox platform, will help these businesses derive new revenue and ensure better service for their customers.
The mobile applications will be based on industry standards like J2ME, BREW, Windows Mobile and will run over SMS, GPRS and CDMA based protocols. The applications have been developed to be compatible with major phone models offered by US providers and include BlackBerry, Treo, Motorola, Nokia, Sony Ericsson, Samsung, LG and Windows Mobile based cellular devices.
|
